Dear customers and partners:
Hope your everything is going well.
Thank you for your long-term support and cooperation, and we would like to express our sincere gratitude here.
Since its establishment, C&T has been insisting on continuous innovation around customer needs, leading the company’s development with quality and innovative thinking, and constantly providing better quality products and more professional services to global customers. After 16 years of hard polishing, the company’s business has continued to grow, gaining recognition from many international brands and reaching 80% market share in Europe and the United States.
With the further enhancement of operational capacity, in order to better serve global customers, match the company’s international development strategy and improve brand recognition and communication, the company will officially launch the new development strategy & visual system globally with immediate effect. The new brand image will be updated to all platforms one after another, and the new version of company introduction, product brochures and other materials will be synchronized to all partners one after another, so please stay tuned.
01 Corporate Culture Upgrade
Mission and Vision
The world’s leading mobile protective case flexible customizer
Brand Positioning
Provide flexible customization and fast delivery for brands Since 2006
Brand Values
New Heart, Faith and Action
Brand personality
Win-win, innovation, fashion, rigor, trustworthiness, openness
Value proposition
Fast customization Emphasize R&D Help growth
Differentiated Product Power
Consultant-based flexible customization Full system certification
Comprehensive Testing Professional Laboratory Full Chain Ecosystem
02 Visual System Upgrade
C&T’s new logo is presented in a simple and modern style, with two main colors of innovation blue and environmental protection green selected. The overall visual extends upward, graphically resembling the paw of a polar bear, highlighting C&T’s positive, youthful and energetic brand image that advocates innovation and environmental protection. The 5 points gathered by cell phone case, headphone case, watch band, tablet cover and computer cover, combined with the smile arc at the bottom, show our company’s most sincere service concept and attitude of flexible customization to global customers.
03 Environmental protection logo
“Promote sustainable development and build 3C green future”
is the pursuit of C&T rooted in the corporate genes.
In the future, C&T will increase the investment in environmental protection R&D from the strategic level, focus on the development of new environmental protection materials and processes, continuously launch new environmental protection products every month, and output the latest environmental protection data analysis and international policy reports.
This time, C&T is renewed and upgraded from the strategic level layout in the next 3 and 5 years, with iterations in corporate culture, organizational structure and visual image. In the future, we will face our global clients with better services and a new look, bringing business value to our clients and helping them to sustain their performance. We apologize for any inconvenience caused to you and your company due to the change of the company’s development strategy system & visual system. And thank you for your long-term concern, we will continue to work hard to bring you better service.
C&T
December 5, 2022
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